This program identity was created for the Kovanaze® Dental Alliance™ (KDA) that served as a membership opportunity to help dentists grow their existing practice using Kovanaze®. The project included creating a brochure that entailed a three part information set on the KDA, partnership with iHeartMedia, and Kovanaze® to better serve information to dentists both electronically and physically. A video on the KDA was created to communicate to dentists exactly how the KDA worked and the perks of being a member.